Adobe Analytics Business Practitioner Practice Exam 2025 - Free Business Practitioner Practice Questions and Study Guide

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What are "report suites" in Adobe Analytics?

Tools for user engagement tracking

Independent containers for collecting and reporting data from specific websites or apps

Report suites in Adobe Analytics serve as independent containers that gather and report data from specific websites or applications. This concept is fundamental because each report suite can be tailored to meet the unique data collection needs of different online properties. For example, an organization may have separate report suites for its mobile app and its desktop website, allowing for more precise tracking of user interactions and performance metrics specific to each platform.

This structure enables organizations to create segmented views of their data, perform detailed analyses, and generate reports that are relevant to individual business objectives. The modular nature of report suites also supports better governance and data management, ensuring that the right teams have access to the appropriate data without scattering information across various platforms. By isolating data in this way, organizations can maintain clarity and focus in their analysis efforts.

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Features for visualizing customer journeys

Reports focusing solely on mobile performance

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